Pubs are set to liven up the World Cup season with pavement pints as suggested by Keir Starmer. The government has given the green light for beer gardens to host special match screenings, urging town halls to cut through bureaucratic hurdles to support pubs in England during the tournament kick-off on Thursday.
Anticipating a surge in sales, pubs are gearing up to offer millions of additional pints, which will greatly benefit struggling establishments. The Prime Minister emphasized the importance of fans coming together to enjoy the games in vibrant pub settings without hindrances. The relaxed guidelines aim to facilitate outdoor food and drink service, allowing pubs to stay open late for crucial World Cup games involving England and Scotland.
Steve Reed, the Communities Secretary, has urged councils to swiftly approve requests from pubs wanting to extend their opening hours and serve customers outdoors. The focus is on ensuring that fans can revel in the matches without disruptions, showing support for England and the pub industry.
Should England reach the final, pubs are projected to serve an impressive 55 million extra pints, with each venue expected to sell an average of 1,240 additional pints or 14 extra kegs throughout the tournament. The Mirror has been a staunch advocate for the pub sector through its Your Pub Needs You campaign, championing the cause as many pubs have faced closures in recent years, with owners and tenants banking on the national squad to provide a much-needed boost.
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